A website monitoring dashboard showing uptime, downtime, and other metrics.

How to Use Website Monitoring to Optimize Online Sales

In today’s increasingly digital age, more businesses are migrating to e-commerce making online sales essential for companies of all sizes. But how can you ensure that your website is performing at its best and helping you to maximize sales?

One simple way to do this is by using website monitoring. Website monitoring is the process of tracking and analyzing your website’s performance so that you can identify and fix any issues that may be impacting your sales.

study by the Aberdeen Group found that businesses that use website monitoring are more likely to report higher levels of website performance and customer satisfaction. The study also found that these businesses are more likely to achieve their revenue goals.

Research by Forrester Research found that website monitoring can help businesses to improve their conversion rate by up to 20%. The study also found that website monitoring can help businesses to reduce their bounce rate by up to 50%.

How to Use Website Monitoring to Optimize Online Sales

Now that we know the importance of website monitoring for online sales, let us take a quick walkthrough of some simple ways to optimize them.

Here are a number of different ways how to track website performance for online sales:

SSL Certificate Monitoring

SSL certificates help to protect your website and its visitors from security threats. If your SSL certificate expires or becomes invalid, it could cause your website to be inaccessible or insecure.

SSL certificate expiry monitoring tools can help you to track the expiration date of your SSL certificates way ahead of time and notify you if they are about to avoid any loss of online sales or customer trust. This will also help you to avoid any downtime or security risks.

Website downtime monitoring

Website downtime can have a significant impact on your online sales. If your website is down, visitors will not be able to access it, which could lead to lost sales.

Website monitoring tools can help you to track your website’s uptime and notify you if it goes down. This will allow you to take action to fix the problem as quickly as possible.

JSON endpoint/API monitoring

JSON endpoints and APIs are used to power many of the features on your website. If these endpoints or APIs are not working properly, it could cause your website to malfunction or be inaccessible. JSON endpoint monitoring tools can help you to track the performance of your JSON endpoints and APIs and notify you if there are any problems.

This will help you to keep your website running smoothly and prevent any downtime.

Port monitoring

Ports are used to communicate between different devices on a network. If a port is blocked or not working properly, it could prevent your website from communicating with other devices, which could lead to problems.

Website port monitoring tools can help you to track the status of your ports and notify you if there are any problems. This will help you to keep your website connected and prevent any downtime. A secure  website will help you understand how to improve website conversion rate.

IP address monitoring

IP addresses are used to identify devices on a network. If an IP address is not working properly, it could prevent your website from being accessible to visitors. Website IP address monitoring tools can help you to track the status of your IP addresses and notify you if there are any problems. This will help you to keep your website accessible and prevent any downtime.

By using IP address monitoring tools to track these services, you can help to ensure that your website is performing at its best and that your online sales are not being impacted by any problems.

Boost Online Sales with Awakish: Empowering Success through Comprehensive Website Monitoring

Awakish website monitoring tools offer a range of essential features, including SSL certificate expiry monitoring, website downtime tracking, JSON/API endpoint monitoring, port monitoring, and IP address monitoring. By leveraging our tools, businesses can optimize their online sales in several ways.

First and foremost, our astute SSL certificate expiry monitoring tool notifies you one month in advance to ensure that the website’s security certificates are up to date, preventing potential security breaches and building customer trust.

Avoiding website downtime is crucial for maintaining uninterrupted access to products or services, minimizing customer frustration, and maximizing sales opportunities. Awakish’s JSON/API endpoint monitoring helps ensure that crucial data exchange processes are functioning correctly, enabling smooth transactions and efficient customer experiences.

Our port and IP address monitoring enable businesses to identify and resolve any network connectivity issues promptly, ensuring that their online sales platforms are always accessible to customers.

By proactively monitoring these critical aspects, Awakish website monitoring tools help businesses enhance their online sales performance, improve customer satisfaction, and ultimately drive revenue growth.

With us, you no longer have to rack your brain on how to increase website traffic or how to boost online sales. Get in touch and start monitoring your website!